News by email Donate

Suggestions

Top Stories

Most Read

Popular Videos

money-in-a-piggy-bank-main_article_image.jpg
Gareth Fuller/PA Wire
UK News

Christian resource tackles "commercialisation of children"

by Aaron James

Mother's Union says Labelled for Life will address things like advertising, budgeting, sexting, bullying and healthy relationships.

It also provides information on the relevant places to contact if potential criminal activity is taking place.

Conservative MP for Congleton Fiona Bruce helped launch Labelled for Life in Parliament on Monday.

It comes as a poll for Mother's Union found half of parents don't feel equipped to deal with a commercial world, while more than a third feel they have little or no control over the content their children view online.

Mothers Union

Rachel Aston, Social Policy Manager at Mother's Union, told Premier: "The commercial world has grown in recent years to almost groom children to become consumers. They are trying to attract children either buy things for themselves or to encourage their parents to buy things... to build a brand loyalty with children.

"We are made in God's image and we are not made just to be consumers. Very clearly there is a biblical imperative not to base ourselves and our lives on what we own, but on who we are. Much of the commercial world does encourage us to want more."

Listen to Premier's Aaron James speaking to Rachel Aston:

Video Has not been found

A Monthly Gift Of $11 Makes A World Of Difference

In a world of fake news there’s never been a greater need for quality Christian journalism. Premier’s mission is to provide the Church with the most up to date and relevant news, told from a Christian perspective. But we can’t do it without you.

Unlike many websites we haven't put up a paywall — we want to keep our journalism free at the point of need and as open as we can. Premier’s news output takes a lot of time, money and hard work to produce. No one in the USA is sharing news like we are across radio, magazines and online so please help us to continue that today.

For a monthly gift of $11 or more we’d also be able to send you a free copy of the brand new Premier Bible, a wonderful Anglicised version of the NLT packed with exclusive bonus content, reading plan and resources to help you get the most out of scripture.

Your monthly support will make a world of difference. Thank you.

Support Us
Continue the conversation on our Facebook page

Related Articles

Sign up to our newsletter to stay informed with news from a Christian perspective.

News by email

Connect

Donate

Donate